Clarification/Follow-up by p.beer on 03/25/06 10:14 am:
Thanks for your effort but the question wants information about marketing ie target market and 4p's.
I think I need more to answer the question to a satisfactory standard
cheers,
Phil

Clarification/Follow-up by CeeBee2 on 03/25/06 11:52 am:
p.beer - if you want more help, ask me a direct question (click on my name CeeBee2, go to my Profile, and ask a direct question under one of my categories), or ask again here. I didn't know where you were going with this, so I didn't want to clutter up your thinking with wrong stuff.

Clarification/Follow-up by p.beer on 03/25/06 5:42 pm:
No, Your answer was great and has got me thinking in the right direction. The comment I put on was on the previous response by Fredg

Clarification/Follow-up by CeeBee2 on 03/25/06 5:48 pm:
I knew you knew (!!) my answer was what you wanted, but I didn't know how specific to get. (I didn't want to do your homework for you...hee hee.) For instance, a mobile phone company might want to design and market cute phones in bright colors with bigger, easy-to-use buttons and fewer features than adult phones in order to appeal to kids--now that parents are buying phones to stay in touch with their children.

Holler if you need me.

Clarification/Follow-up by fredg on 03/26/06 6:16 am:
HI,
In clarification, the "target market" is mostly younger age people. Those are the ones (as compared to Senior Citizens like myself) who like all the newest gadgets and computer techniques. Such as, downloadable movies, quicker text messaging, easily read lcd screens.
Notice most of the newer cell phones, very competitive market, with "gadgets", and more and more technology. The Cell Phone Company has to be willing to change its technology and equipment to be competitive; spend money to make more money.
fredg