Clarification/Follow-up by hotpotato on 09/21/04 5:37 am:
Hello expert!
hmm.. I was thinking for fun to market a hair gel product to style a person's hair and this gel product comes in the form of a comb.
sorta like a squeeze gel kinda thing but with a comb attached to it. So when a person wants to use gel, they can squeeze and it goes onto the comb, then applies it on the hair and washes comb afterwards.

I would like some help on how to decide who my customers would be?
the competition with this new product?
A possible name for this product,
considering who, how, when, where, what the product is for?
The benefits,
the target, pricing, promotion and where to distribute etc.

Can you help me with a short business plan for amusment and fun for this in how to convince or grab the target audience's attention??
I'm in highschool and just learning what marketing is. Thank you so much!